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News

Christmas Crackers 2024

  Our newest Christmas tradition is the Soru Christmas cracker, where we have for you 9 irresistible offers to see you through the gifting and party season. HOW IT WORKS Starting from...

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The Palermo Collection

One of our favourite jobs is designing our new collections. It's usually a long drawn out process of building up inspiration, trying lots of different variations and ending on the perfect...

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We Are 11!

11 Years Of Soru! No words can describe how grateful we are that you like our jewellery, continue to buy our jewellery, (all the repeat customers we have out weight...

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Guide To Venice

Gondolas in Venice  My 3rd time visiting Venice - first time I went in flood season, arrived on a water bus and had to wade through St Marks square with...

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Daphne Oz X Soru- The Siren Collection

We are so excited to introduce the Siren Collection from our collaboration with Daphne Oz, U.S Based TV Host and best selling Author.  Daphne Oz has a special kind of magnetic energy....

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Easter Countdown Surprises

Surprise! We're counting down to Easter with some unmissable offers! From the 23rd March, there'll be a new flash sale to discover on site everyday Refer to our flash sales...

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Looking Back at 2023

What a year for Soru! 2023 marked our 10th anniversary which was a big milestone for our small business, looking back over this year and the last 10, I feel...

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Christmas Crackers 2023

Our newest Christmas tradition is the Soru Christmas cracker, where we have for you 10 irresistible offers to see you through the gifting and party season. HOW IT WORKS Starting from...

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Happy 10th Birthday SORU!

On 10th October 2023 Soru Jewellery will be 10 years old.  From dreaming up Soru from the kitchen table to having our own office with a great team of women around...

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Guide To Capri

Capri is a magical island but you really only find its magic when you stay over night. A day trip, being crushed by all the other day trippers and cruise...

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LoveShackFancy X Soru

LoveShackFancy X Soru Jewellery pop up in London on the 21st and 22nd June. To meet the founders, view the jewellery and have access to 2 new exclusive styles.

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Why Everyone Should Own Pearl Jewellery

When it comes to classic elegance and timeless beauty, few things can rival the allure of pearl jewellery. For centuries, pearls have captivated the hearts of individuals around the world,...

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Evil Eye Jewellery: A Gift with Meaning

Throughout history, cultures around the world have held beliefs in the power of the "evil eye" – a mysterious, captivating concept that has transcended time and boundaries. To ward off...

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